Privacy Policy

Last updated 28 October 2026

This policy explains how YouMaximize (“we”, “us”) handles personal data when you use youmaximize.com, our free tools, and Lead Desk, our service that answers business enquiries on WhatsApp, Instagram, Facebook and website forms.

What we collect

  • Things you give us on the website: your name, email, WhatsApp number, website address and anything you type into our forms and free tools.
  • Messages sent to a business that uses Lead Desk (including YouMaximize itself): your name and phone number or profile name as shown by WhatsApp, Instagram or Facebook, the messages you send, and details you share in the chat, such as what you need, your budget and your timing.
  • Basic usage data: anonymous page-view and performance statistics from Vercel Analytics. We don't use advertising cookies.

How we use it

  • To reply to your enquiry, answer your questions and book calls or appointments.
  • To send a small number of follow-up messages about your enquiry. Reply “stop” at any time and they end.
  • To give the business you contacted a short summary of your enquiry.
  • To run, secure and improve our website and services.

We don't sell personal data, and we don't use it for advertising.

AI-written replies

Lead Desk uses an AI model (provided by Anthropic) to write replies. Your messages are sent to that model only to produce a reply and update the enquiry details. A person can read the conversation and step in at any time. If you'd rather speak to a person, just say so in the chat.

Businesses that use Lead Desk

When you message a business that uses Lead Desk, that business decides how your data is used, and we process it on their behalf under their instructions. Their own privacy policy also applies.

Who we share it with

Only the service providers we need to run the service, each bound to protect the data:

  • Meta Platforms (WhatsApp, Instagram, Facebook), to receive and send messages
  • Anthropic, to write AI replies
  • Vercel (hosting) and Neon (database)
  • Resend, if we email you or alert a business by email

We may also share data if the law requires it.

How long we keep it

We keep enquiry and conversation data for as long as needed to handle your enquiry and any work that follows, and for up to 24 months after the last message, unless you ask us to delete it sooner or the law requires us to keep it longer.

Your rights and deleting your data

You can ask to see, correct or delete the personal data we hold about you, or object to how we use it. To delete your data, send us a request through our contact form or message “delete my data” in the WhatsApp chat, with the phone number or profile you contacted us from. We'll confirm and delete it within 30 days. Depending on where you live (for example the UK, EU or California), you may have further rights, and you can complain to your local data protection authority.

Security

Data is sent over encrypted connections and stored with access limited to the people who need it.

Children

Our services are for businesses and adults. We don't knowingly collect data from children under 16.

Changes and contact

If we change this policy, we'll update the date at the top. Questions? Reach us through our contact form.